Newsletter

Franchisee Update — November 2026

The monthly franchisee update, archived here each month. Edition #1 — November 2026, sent November 2, 2026.

Before the month’s news, a short note from Aaron:

A note from Aaron —

October is a month this brand will point to for a long time: our first franchise resale closed, and Cherry Hill changes hands without missing a beat. That’s what a real system does — it holds.

November is where we prove it again. A new plate on the menu, the holiday season in front of us, and an owner in Cherry Hill who bet on himself the way each of us did. Build the week in front of you — the brand is building right alongside you.

Welcome to the first monthly franchisee update. Each month we’ll share what the brand has built and improved for you — starting with a big October:

Sunrise Direct is live — our brand-owned online ordering platform is up at both stores, with Gold service covering search visibility and review responses, so guests find you and hear back from you.
Your franchisee portal launched — recipes, training, brand standards, marketing, and support in one place, including a Submit a Request form that comes straight to me — and the portal forms now deliver reliably after an October upgrade.
A Local Marketing Playbook is on the portal — a step-by-step guide to growing sales and visibility in your own market, live under Marketing since October 24.
Both stores are on Nextdoor — business pages for Philadelphia and Cherry Hill went live in October, putting each store in front of its own neighborhood.
Recipes updated — the Deviled Eggs and Caramelized Yams are now in the recipe book and the training manual, so both stores plate them the same way.
One unified fall menu — the same menu at both stores, with the Deviled Eggs trio, Lunch Basket, Caramelized Yams, and Pumpkin Spice Pancakes.
Guest email cadence started — Tuesday lunch and Friday brunch/breakfast emails now go out to both stores’ loyalty lists every week, and new loyalty signups now flow into the email list automatically.
A full training system — updated manuals, trainer guides, and an online FOH certification test, ready for new team members.
Brunchgiving launches today — our November plate (sliced roast turkey, biscuit stuffing, cranberry, and a fried egg) is live at both stores through November 30, featured first on Sunrise Direct — with a Brunchgiving Take Home box for Thanksgiving to follow (orders open November 9).
New drinks on the menu today — the Sunrise Sparkler and the Sparkling Strawberry Lemonade join the menu at both stores, the Paloma is discontinued, and the Cotton Candy Cosmo stays on for now while stock lasts. The new pairing menu puts a suggested drink beside the dishes it was built for.
Philadelphia only: new guest offers are live — FREESIDE, WELCOME10, and LUNCH5 give Philly guests a reason to order direct and come back.
One reporting note: October’s monthly reports cover Bhavesh running both stores (through November 1). Hieu — your first reporting month is November, due December 10.

…and more exciting things to come.

Warmly,
Alexis

Alexis Morgan
Director of Franchise Development, Sunrise Social
alexis@ownasunrise.com
ownasunrise.com